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Opportunity cost and sunk cost
Opportunity cost is the value of the best alternative given up by choosing something else, and should count in decisions even though it does not appear in the accounts. Sunk cost is expenditure already incurred and unrecoverable, and should therefore not influence future decisions.
included in the decision
incurred, unrecoverable costs
Example
If 2 million kr has been spent on a project that is no longer profitable, that 2 million kr should not decide whether to continue — only future cash flows count.
"We've already spent so much" is a classic sunk-cost fallacy — what is spent is spent.
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